This is their recent acquisition (producer.ai) rebranded.
Before the purchase, the quality of generations had been going down for a while (IMO; subjective and anecdotal). I tested multiple iterations of their chat interface and was never thrilled with its ability to actually understand or adhere to prompts. I had liked their previous (Suno/Udio-like) iteration (Riffusion).
Curious to hear how it performs for people now and whether anything has improved.
Why not call it Slopify? Humans are the new vinyl.
https://flippa.com/12100071 - I was wondering why SmashHaus was for sale. (no affiliation) Peak value. It's only downhill from here for outsourced music.
Really not a fan of the "ChatGPT" style UI, did they even look at something like Suno at all? This is a little silly to me.
The music sounds decent, I feel like its missing some things, to be fair Suno still doesn't know what a Puerto Rican guiro is. I assume a lot of these AI platforms will take many iterations.
Things Suno needs to figure out and maybe Google now too, is how to let someone pick a specific voice, and get a rather unique voice, I've heard a few songs in Suno with similar voices to my own songs, and its kind of weird.
I do love making the songs as a hobby, so not a big deal. All in all, AI music is really fun to toy with, especially blending genres together.
One very noticeable difference against Suno is Google Flow Music lets you make Music Videos, which I have yet to test. I wonder if I can use my Suno songs to make music videos for them, not sure I'm vibing with Google's Music AI yet.
Aside: Makes me chuckle a little, since "Flow Music" is a reggaeton catch phrase by Arcangel who would always say "Flow Music" even though it was always called "Flow Factory" he would call it Flow Music.
Edit:
There's some awkward factors Google will need to work out, while the instruments and voices sound nice and clear, the rythm feels weirdly off for some songs, its like the voices are not matching the genre mix, its also missing some nuances I've asked for, I assume it does not know what "wobble bass" means. Suno lets you describe nuanced specific sounds or instruments and uses them how you describe.
I told it to have a dubstep breakdown in the middle, it keeps the artist singing / rapping, which is bizarre, that's not how a breakdown would be...
Suno takes great care to make sure the voice always matches whatever is going on with the beat, including humming the beat / bass / brass / whatever instruments are being played.
Glad Suno is going to have some real competition, I just hope Google doesn't kill Suno with its bigger wallet, would be a shame.
Agreed - I have been checking to verify whether this truly is a Google service or just something that links out to generic Google ToS and Support pages. It looks suspicious.
Really bad at prompt adherence. Was trying to get it to compose a solo old time banjo piece.
Couldn't get it to stop adding in backing instrumentals at all and it sounded too much like bluegrass style.
"solo banjo instrumental, strictly no other instruments" ... ten seconds later: drums, a fiddle, and a guitar join in.
Tried to prompt some instrumental progressive metal with keyboard and guitar unison solos and some back and forth call and reply riffing and eventually it just kinda forgot that there was supposed to even be keyboards in the song. Basically slop knockoff of Liquid Tension Experiment.
The sound of the guitar is good but the keyboard sounded realy awful, just like a Casio toy keyboard pretending to be a piano. Like truely awful sounding, which is when I prompted the AI to try to fix the tone and then it basically just removed it.
The drums were also waaaaay too prominent so I asked it make them a bit more subdued in the mix and it just ended up slowing down everything to the point it just kinda sounded like generic radio alt-rock instead.
But basically once the keyboards were forgotten no amount of prompting could “convince” it to bring them back.
I tried Suno a few months ago out of morbid curiosity and it was waaaay better than this. Actually got something that made my musician friends actually kinda nervous.
I can see the appeal if this ends up being good at iteration rather than just first-pass generation. A lot of AI music products look impressive for five minutes, but the real test is whether they help someone get closer to a specific thing they actually wanted to make.
Given how much Google lives to mash their offerings together, and then sunset them, I live in fear of them killing Google Youtube Music (or whatever it's called), in favor of combining functionality with this, and having my music cycle between my actual library, and bespoke AI-generated stuff.
I don't know anything about these AI tools, but it seems to me like, the yield rates of all these AI media generators are exactly in the range of that of lootbox games. Kids "pull" it like slot machines for set prompt, keeping no more than 1% of outputs. The rest is just thrown away, only potentially useful as negative data. So 600 per month total is probably like just couples per month usable.
If it's anything like suno, it probably takes you 30 to 40 attempts to dial in what you were looking for. (And don't get me wrong, the results can be great with suno - there's just a lot of trial and error, and dice rolling.)
What I really hate about all of this, whether it’s music, images, video or anything else, is how much they all use the word “create.” As in, you can create the music you’ve always imagined.
You. Are. Not. Creating. Anything.
You are prompting. Then tweaking, changing, adjusting, etc. The tech is incredible, don’t get me wrong, but it’s advertised so blatantly as the user doing the creating.
Use it as a creativity tool, but don’t get caught up in the false belief that what it spits out is something you created.
Old man yells at cloud. Going back to my cave now.
It's worse than that: the creativity and originality I put in my prompts, it extinguishes, and instead churns out unoriginal formulaic crap. The crap sounds exquisite and realistic though.
The models are primitive right now, but we’re clearly heading toward “AI as sound synthesis, human as artist” - much like how producers currently use a DAW to assemble premade loops and sounds from Splice, but with the producer now able to prompt any sound, filter, or effect they can imagine into existence and then rearrange them into a song.
See for example Suno Studio, which is not very good in my opinion, but shows the direction they’re going.
It is not necessary to draw a sharp line that clearly divides everything before saying “this is too far” about something that has, in fact, gone too far.
Welcome to 2026's reality, most new music is already AI-generated. I don't like it, but it is what it is. YT Music is already full of AI slop, those tools aren't changing that.
If anything it gives Google control of the entire production->sale->delivery process.
I'm honestly not seeing a downside for Google here, can you elaborate?
I just keep reporting AI slop videos (incl music) on YT, and sometimes the videos or even entire channel vanish. I hope I'm contributing to this process to keep YT safe, but I'm just one guy, and they probably have a much bigger effort internally.
The downside for Google is, ultimately, the death of the company. Nobody wants AI slop, and go out of their way to actively avoid it and punish companies that promote it. Google already is running a huge risk by pushing Gemini into every service, and permanently burning customers and users with it.
Microsoft is already seeing the downside of trying to Copilot everything. Their software is now partly slop, shit randomly breaks, companies cancel Azure/Office subscriptions and move to on-prem, FOSS, etc. They've pumped their brakes quite a lot, but the damage may be too great to mitigate now.
If Google wants to lose money in the long run, then by all means, please continue.
The people in charge here don’t give a fuck about the long term.
Reap as much profits for yourself as you can before everything inevitably collapses - that’s the prevailing current trend.
Let the lizard brain take over and just feel good in the moment, why worry about the future.
I wanted it to make a "PAMS" or "JAM CReative" style radio jingle, like the radio jingles of 70s radio stations but for my website. It failed miserably
I especially love the glitchy ui sounds, although I suspect it's hardly intentional.
Before the purchase, the quality of generations had been going down for a while (IMO; subjective and anecdotal). I tested multiple iterations of their chat interface and was never thrilled with its ability to actually understand or adhere to prompts. I had liked their previous (Suno/Udio-like) iteration (Riffusion).
Curious to hear how it performs for people now and whether anything has improved.
https://flippa.com/12100071 - I was wondering why SmashHaus was for sale. (no affiliation) Peak value. It's only downhill from here for outsourced music.
> My bad—I forgot to hook up the sound system.
And then it started playing jazz, which I'm not mad about. Nice to see Google trying fun stuff.
The music sounds decent, I feel like its missing some things, to be fair Suno still doesn't know what a Puerto Rican guiro is. I assume a lot of these AI platforms will take many iterations.
Things Suno needs to figure out and maybe Google now too, is how to let someone pick a specific voice, and get a rather unique voice, I've heard a few songs in Suno with similar voices to my own songs, and its kind of weird.
I do love making the songs as a hobby, so not a big deal. All in all, AI music is really fun to toy with, especially blending genres together.
One very noticeable difference against Suno is Google Flow Music lets you make Music Videos, which I have yet to test. I wonder if I can use my Suno songs to make music videos for them, not sure I'm vibing with Google's Music AI yet.
Aside: Makes me chuckle a little, since "Flow Music" is a reggaeton catch phrase by Arcangel who would always say "Flow Music" even though it was always called "Flow Factory" he would call it Flow Music.
Edit:
There's some awkward factors Google will need to work out, while the instruments and voices sound nice and clear, the rythm feels weirdly off for some songs, its like the voices are not matching the genre mix, its also missing some nuances I've asked for, I assume it does not know what "wobble bass" means. Suno lets you describe nuanced specific sounds or instruments and uses them how you describe.
I told it to have a dubstep breakdown in the middle, it keeps the artist singing / rapping, which is bizarre, that's not how a breakdown would be...
Suno takes great care to make sure the voice always matches whatever is going on with the beat, including humming the beat / bass / brass / whatever instruments are being played.
Glad Suno is going to have some real competition, I just hope Google doesn't kill Suno with its bigger wallet, would be a shame.
"solo banjo instrumental, strictly no other instruments" ... ten seconds later: drums, a fiddle, and a guitar join in.
The sound of the guitar is good but the keyboard sounded realy awful, just like a Casio toy keyboard pretending to be a piano. Like truely awful sounding, which is when I prompted the AI to try to fix the tone and then it basically just removed it.
The drums were also waaaaay too prominent so I asked it make them a bit more subdued in the mix and it just ended up slowing down everything to the point it just kinda sounded like generic radio alt-rock instead.
But basically once the keyboards were forgotten no amount of prompting could “convince” it to bring them back.
I tried Suno a few months ago out of morbid curiosity and it was waaaay better than this. Actually got something that made my musician friends actually kinda nervous.
I could understand if this was an API that people built products around, but it seems to be geared directly at consumers.
Odds are for every 200 ai songs you generate , 2 or 3 are decent.
Anyway. UMG will probably force you to sign over training rights in future record deals.
The models still can't rap. Sounds like if you asked someone who didn't know what rap was to read a script
You. Are. Not. Creating. Anything.
You are prompting. Then tweaking, changing, adjusting, etc. The tech is incredible, don’t get me wrong, but it’s advertised so blatantly as the user doing the creating.
Use it as a creativity tool, but don’t get caught up in the false belief that what it spits out is something you created.
Old man yells at cloud. Going back to my cave now.
See for example Suno Studio, which is not very good in my opinion, but shows the direction they’re going.
Does the guy who tells the composer "write a song" create?
No.
The line is somewhere in the middle
They're a music store, they sell music, both to own, but also renting their vast library out.
Google should learn not to shit where they eat.
If anything it gives Google control of the entire production->sale->delivery process.
I'm honestly not seeing a downside for Google here, can you elaborate?
The downside for Google is, ultimately, the death of the company. Nobody wants AI slop, and go out of their way to actively avoid it and punish companies that promote it. Google already is running a huge risk by pushing Gemini into every service, and permanently burning customers and users with it.
Microsoft is already seeing the downside of trying to Copilot everything. Their software is now partly slop, shit randomly breaks, companies cancel Azure/Office subscriptions and move to on-prem, FOSS, etc. They've pumped their brakes quite a lot, but the damage may be too great to mitigate now.
If Google wants to lose money in the long run, then by all means, please continue.
Nice